[1]
2026. Analisis Preferensi dan Segmentasi Majority Adopter Battery Electric Vehicle di Jabodetabek untuk Strategi Pemasaran Terdiferensiasi. Journal of Research in Industrial Engineering and Management. 4, 1 (May 2026), 41–53. DOI:https://doi.org/10.61221/jriem.v4i1.77.